For Business

Multi-Channel Fulfillment account

Sign up for Multi-Channel Fulfillment

Amazon Multi-Channel Fulfillment (MCF) is a third-party logistics solution that empowers ecommerce businesses to leverage the Amazon fulfillment network and expertise to pick, pack, ship, and deliver their ecommerce orders from channels beyond, including:

  • Brand websites
  • Ecommerce marketplaces
  • Social media stores

Benefits of MCF

When you focus on other ecommerce channels beyond your ecommerce website, MCF offers these benefits:

  • Provide fast, reliable fulfillment for customer orders.
  • Access a best-in-class fulfillment network.
  • Consolidate inventory into a single pool that can be used across all sales channels.
  • Real-time order tracking.

To learn more about MCF, go to Multi-Channel Fulfillment.

Sign up for MCF

If you’re not already selling on Amazon and you want to sign up to MCF, follow these steps:

  1. Sign in. Sign in to your Seller Central account or Sign in to your Multi-Channel Fulfillment account.
  2. Choose the order method. Choose from single order, bulk order, or automatic order creation to suit your needs and order volume.
  3. Enter customer and product details. Enter or upload customer details, including name, address, and phone number. Choose the product (ASIN) to ship.
  4. Choose delivery speed and place order. Choose from the three delivery speeds and place your first MCF order. You can also track orders during their fulfillment.

Note: After you sign up to MCF, you must already have inventory in Amazon fulfillment centers to place your first MCF order and start using Amazon fulfillment services for your customers and channels.

If you’re an existing Amazon seller and have an active Seller Central account, sign up isn’t required. For more information about adding MCF to your Seller Central account, go to Seller Central.

MCF for active Amazon sellers

If you’re an Amazon seller and already have inventory in Amazon Fulfillment Centers, you’re ready to start using MCF with the same listings that you have on You can use MCF and create an order in Seller Central here. To create listings, go to learn how to create listings.

Note: When you complete reviewing the information about Multi-Channel Fulfillment, go back to How to set up the Buy with Prime widget.

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