Author: 25 Jan 2023minutes read
Buy with Prime offers a great opportunity for merchants with a Shopify store to attract and convert new shoppers. This article covers some of the most commonly asked questions that Shopify merchants ask about Buy with Prime.
Buy with Prime brings the Prime shopping experience to ecommerce businesses beyond Amazon.com. Merchants using Buy with Prime have access to a variety of marketing solutions and advertising tools to attract Amazon shoppers, and then convert them by offering fast, free delivery directly on their ecommerce site. Merchants using Buy with Prime are in control of their order and customer information, allowing them to build and nurture relationships with customers through marketing and customer service.
Many Shopify merchants are already using Buy with Prime to grow their ecommerce businesses. Great Circle Machinery, a company with a Shopify store that sells heavy-duty tools and equipment, uses Buy with Prime to reach an underserved category of shoppers. Buy with Prime orders account for more than 70% of orders on its ecommerce site.
Shopify merchants can use the Buy with Prime badge on product detail pages to offer a seamless checkout, 1-2 day shipping, and easy returns on eligible orders. Ecommerce businesses using Buy with Prime also have access to a variety of marketing solutions to help attract and convert shoppers on their site.
Ecommerce businesses of various sizes have added Buy with Prime to their online stores to help drive growth, and Shopify merchants have been some of the early adopters. A few examples include:
On average, merchants using Buy with Prime are seeing 25%* increase in shopper conversion by offering fast, free delivery and a checkout experience shoppers know.
The first step is to understand the requirements to add Buy with Prime to your ecommerce site. Our knowledge center has a helpful article outlining the steps and requirements to add Buy with Prime to your store.
If you have an ecommerce business on Shopify and want to learn more about adding Buy with Prime to your site, you can sign up now. We also encourage you to check out what other merchants are saying about Buy with Prime.
*This data point measures the average increase in shoppers who placed an order when Buy with Prime was an available purchase option versus when it was not, during the same time period.