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Buy with Prime promotions - Shopify

Add discounts on Buy with Prime items

Shopify’s built-in discounts work with any product on your site. To complement them, Buy with Prime promotions for Shopify let you offer exclusive discounts on Buy with Prime-enabled products. For an MCF-only integration, follow Shopify’s guidance for creating discounts. You can create automatic discounts for products or orders and coupon code discounts for orders to help drive new and existing customers to Buy with Prime products on your site.

Buy with Prime promotions for Shopify don’t support the following promotions and features:

  • “Buy this, get that”
  • Variable discounts

Automatic promotions

An automatic discount applies at checkout when a shopper’s order meets the eligibility criteria. No coupon code is required. You can choose the discount type (dollar or percentage), the amount (for example, $10 or 5% off), and the promotion duration. You can also set purchase requirements, such as a minimum total dollar amount or product quantity

Coupon code discounts

With coupon code discounts, you can create custom codes for Prime members to enter at Buy with Prime checkout. You can share the codes with affiliate and influencer networks. Coupon codes are available only for Buy with Prime orders, not MCF-only or MCF with Prime orders.

The app adds the “Buy with Prime” prefix to coupon codes and automatic promotions. This prefix helps you identify them on the Discounts page. The limit of 25 active or paused promotions applies only to automatic promotions. You can set an optional usage limit for each coupon code. For unlimited uses, leave the Enter usage limit field empty.

Create a promotion

As a prerequisite, you must have already onboarded to Buy with Prime. You can create up to 25 active or paused automatic promotions.

To open the promotion form

  1. Open your Shopify admin.
  2. On the Discounts tab, choose Create discount, and then choose Amount off Buy with Prime products or Amount off Buy with Prime order. To create a coupon code discount, choose Amount off Buy with Prime order.
  3. (One-time step) When prompted, give the app permission to access your Shopify promotions data by choosing update. The form to create a new discount appears.
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Create a Buy with Prime order discount form

To configure and create the promotion

  1. Select the start date and, optionally, the end date.
  2. Under Method, choose one of the following options:
    1. Automatic discount: Enter a discount title.
    2. Coupon code: Enter a custom coupon code. Prime members enter the code on the Buy with Prime checkout page. (Optional) Enter a usage limit. Leave the field empty for unlimited uses.
  3. Set the percentage or amount of the discount.
  4. For an automatic discount on products, choose the products to which you want to apply the discount. You can select a maximum of 50 products per discount.
  5. If your discount includes a minimum purchase requirement, choose minimum purchase amount or minimum purchase quantity. If it doesn’t, choose none. You can select only one requirement.
  6. To combine this Buy with Prime promotion with other Buy with Prime or Shopify product, order, or shipping promotions, turn Combinations on. Note: For an order discount, enabling minimum purchase requirements prevents the discount from combining with other discounts. Enabling Combinations disables minimum purchase requirements. It’s a best practice to test combinations because they can result in larger discounts than you intended.
  7. Choose Create.

View an existing promotion

  1. Open your Shopify admin.
  2. On the Discounts tab, click an existing discount.
    Note: “Buy with Prime – “ is added to the beginning of the promotion name.

Edit a promotion

  1. Open your Shopify admin.
  2. On the Discounts tab, click an existing discount.
  3. Edit the promotion detail(s).
  4. Click Save.

Note: You can’t activate, deactivate or delete a discount on the edit discount screen.

Delete a promotion

  1. Open the Shopify admin.
  2. On the Discounts tab, select the discount(s) that you want to delete.
  3. On the more actions (...) menu next to Deactivate discounts, click Delete discounts, and then Delete.

Deactivate a promotion

  1. Open your Shopify admin.
  2. On the Discounts tab, check the discount(s) that you want to deactivate.
  3. Click Deactivate discounts, and then Deactivate.

Activate a promotion

  1. Open your Shopify admin.
  2. On the Discounts tab, select the discount(s) that you want to activate.
  3. Click Activate discounts, and then Activate.
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Buy with Prime promotions for Shopify FAQ

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