Author: 18 May 2023minutes read
Let’s be honest, disruptions in the supply chain are bound to happen, and when they do, fulfilling customer orders can be compromised. And those compromises, whether in the form of delays or damaged packaging, can break brand trust.
Fulfillment and all the logistics associated with running an online business is a puzzle that every owner must try to solve. The resilience and scale of your supply chain is a key determinant of your business’s success.
According to a supply chain study conducted by McKinsey, 97% of survey respondents said they’ve applied “some combination of inventory increases, dual sourcing, and regionalization to boost resilience.” You may have taken similar measures to protect your business and ensure that your customers get their orders on time.
The way the fulfillment puzzle comes together depends on the strategy and goals of the business. Whether you’re using a third-party logistics (3PL) provider or Fulfillment by Amazon (FBA), inevitably, you’re going to need to fit all the pieces together to grow your business.
Our new Simplifying Fulfillment ebook provides some proven tactics that you can use to simplify fulfillment so you can focus on growing your business and building relationships with your customers.
Today’s online shoppers expect fast, free shipping and easy returns. Businesses that don’t offer these features risk being outrun by competitors. According to Baymard Institute, 48% of shoppers abandon their carts because of additional shipping fees, and 22% of shoppers abandon carts because delivery was too slow.
By bringing a Prime shopping experience with fast, free shipping and easy returns to your ecommerce site, Buy with Prime can help you meet customer expectations and save you time.
Buy with Prime, which leverages Amazon’s Multi-Channel Fulfillment (MCF), allows you to take advantage of Amazon’s world-class fulfillment network to deliver the Prime promise of free 1-2 day shipping on eligible orders on your own site. With automatic inventory placement, Amazon’s fulfillment centers can store products closer to customers in order to keep shipping costs low and help meet seasonal spikes in demand.
MCF helps you streamline the picking, packing, and shipping of Buy with Prime products ordered from your site so that you can focus on your big-picture business strategy. Specifically, the following are three ways Buy with Prime can help you grow:
Any business that sells online needs to ensure that its product catalog is well-organized and constantly maintained. An organized product catalog helps you manage inventory, and track which products are most profitable. With an organized catalog, you can identify opportunities for growth more easily.
The following are a few simple tips to help optimize sales and scale your business: