1. Buy with Prime
  2. Pricing

Pricing designed to boost your bottom line

Our fees allow you to offer the Prime shopping experience directly on your site, which is shown to increase shopper conversion by 25% on average.*

*This data point measures the average increase in shoppers who placed an order when Buy with Prime was an available purchase option versus when it was not, during the same time period.

Buy with Prime pricing breakdown

Prime service fee


Offer the trust of Prime with the 
Buy with Prime marketing toolkit and increase purchase confidence with Reviews from Amazon.

 

3% of order value, $1.50 per order minimum

Fulfillment fee

 

Provide 1-2 day shipping at comparable rates to 3-5 day standard ground rates, and have Amazon handle the fulfillment of your Buy with Prime orders.

 

Starting at $5.38 per unit fulfilled and $0.87 per cubic foot stored per month

 

Payment processing fee


Offer a fast, secure checkout experience that millions of shoppers trust.
 

2.4% of order value and $0.30 per transaction applies until 04/30/2024 (compared to a standard 2.9% and $0.30 transaction rate).

 

 

Let’s look at examples

Small

Product price
Weight
Product size
Items per order



Breakdown
Prime service
Fulfillment
Payment processing

$40
5 oz
11" x 8" x 0.7"
1
 

 

 

$1.50/order
$5.38/unit sold
$1.26/order


Total

 

$8.14

per order + $0.31 per storage per month*

Medium

Product price
Weight
Product size
Items per order



Breakdown
Prime service
Fulfillment
Payment processing

$60
2 lbs
6" x 5" x 5"
1


 

 

$1.80/order
$9.56/unit sold
$1.74/order

 


Total

 

$13.10

per order + $0.75 per storage per month*

Large

Product price
Weight
Product size
Items per order


 

Breakdown
Prime service
Fulfillment
Payment processing

 

$75
8 lbs
18" x 8" x 6"
1




$2.25/order
$13.16/unit sold
$2.10/order 


Total

 

$17.51

per order + $4.35 per storage per month*

See rate card for more information.

*Storage is per cubic feet per month, for the January through September timeframe, starting at $0.87cuft. (October through December rates start at $2.40cuft.). We have assumed 10 units stored on average per day.




Pricing flexibility

With no fixed subscription fee or long-term contract required, it’s easy to get started and you can cancel at any time.

Offer a delivery and checkout experience millions of shoppers love

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Frequently asked questions

  • The Prime service fee allows you to offer Prime shopping benefits on your site and leverage the trust of Prime to help grow your ecommerce business. You can also take advantage of Buy with Prime program benefits, such as Reviews from Amazon and the Buy with Prime marketing toolkit. The Prime service fee is 3% of each Buy with Prime order's value (excluding taxes), with a minimum of $1.50 per order.

  • The fulfillment fee is a per-unit fee charged to fulfill items for Buy with Prime orders on your website. The fee varies depending on the product size, weight, and units per Buy with Prime order. Visit the knowledge center for more information on how fulfillment fees are calculated.

  • Monthly inventory storage fees are charged for the space your inventory occupies in Amazon fulfillment centers, and you can check your specific storage fees in your Seller Central or Amazon Supply Chain account. Learn more about monthly inventory storage fees. Visit the knowledge center for more information on how storage fees are calculated.

  • Payment processing fees are transaction based. The transaction fee comprises a domestic processing fee and an authorization fee, plus tax where applicable. These fees are only charged when a purchase is successfully authorized and processed. Visit the knowledge center for more information on how the payment processing fee is calculated.

  • Visit the knowledge center to learn where to see all the fees charged for any Buy with Prime order.

  • Yes, we offer up to 50% less on fulfillment of multiunit orders. For example, the fulfillment fee for three T-shirts (large standard item 8.5 x 4.8 x 1 inches, weighing 7 ounces) is $14.19 (or $4.73 x 3). That equates to a rate of 37% less per item compared to a single unit. Visit the knowledge center to view the rate card for Buy with Prime orders.